Maggie Rogers Heard it in a Past Life Capitol Records
Chew the bubblegum that is Maggie Rogers’ new album Heard it in a Past Life. If you thought Pharrell’s reaction was noteworthy, look in the mirror when you listen to this album because it’s bound to knock that wintery slumber off your face and get you rocking with a slide in your step and a smirk on your lips.
In this pop-inspired album, Rogers shines as a girl who’s found her voice, her sound, her swagger, and moonlights as a mature step in the alternative pop scene whose members include artists like Lorde and Sia.
“Give A Little” is a perky start to this feisty album and the swaggering beat to “The Knife” really showcases the complexity of Rogers’ vocal arrangements and the quality production from Rogers and Greg Kurstin (Adele, Sia).
Heard it in A Past Life is an album that understands pop music as a place to experiment—not as an algorithm to plug into a machine—as noted with the spacious and unique “Say It.” Breakout hit “Alaska” appears (the same song that made Pharrell squirrel up), and it still stands out among the other tracks, like the sweet and sensitive ballad “Light On.” While the end of the album seems to peter off, whispers of Lana Del Rey echo through the album closer “Back in my Body.”
In an era where pop artist singles rule airwaves, Rogers has simply dedicated herself to quality songwriting, production, and experimentation—and it shows she’s having fun.
– Ryan Hook
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